for Digital Marketing Company Description SoftServ is a global technology company headquartered in Jaipur India with offices in the United States We specialize in digital transformation offering innovative products services and engineering solutions with a strong emphasis on customer success Our expertise spans industries such as Automotive Health Safety Mining Healthcare and Cybersecurity With a dedicated team of 50 professionals we are recognized for our strengths in Rapid Application Development RAD and Data Analytics Currently we are developing a next-generation SaaS product that redefines thermal label designing and printing Our mission is to empower small and medium enterprises with simple affordable and scalable label design and printing solutions To accelerate our product s presence in global markets we are seeking a creative analytical and results-driven Digital Marketer to join our growing team Key Responsibilities Develop implement and manage digital marketing campaigns to promote our SaaS product Plan and execute SEO SEM email social media and display advertising campaigns Manage paid campaigns Google Ads LinkedIn Ads Facebook Ads etc to drive lead generation and brand awareness Optimize landing pages product pages and digital funnels for higher conversions Create engaging content marketing strategies blogs case studies videos product explainers etc to support inbound marketing Track and analyze key performance metrics CAC CPL MQL ROAS etc and prepare regular reports Conduct market and competitor research to identify new opportunities Work closely with sales and product teams to align campaigns with business objectives Stay updated on digital marketing trends SaaS marketing strategies and tools to bring innovative ideas Qualifications Skills Bachelor s degree in Marketing Business or related field MBA PGDM in Marketing is a plus 3 years of proven experience in digital marketing preferably in a SaaS or B2B product company Strong knowledge of SEO SEM Google Analytics Google Ads LinkedIn Campaign Manager HubSpot Zoho CRM Meta Business Manager and marketing automation tools Experience with content marketing social media management and email automation tools Solid understanding of B2B SaaS metrics MRR churn CAC LTV ARR etc Strong analytical creative and problem-solving skills Excellent communication skills and ability to work in a cross-functional environment What We Offer Opportunity to work on cutting-edge SaaS products with global market potential A collaborative learning-driven work environment Competitive salary and performance-based incentives Career growth opportunities with a fast-scaling product team This is a Work-from-Office role at our Sitapura Jaipur office where you ll collaborate with a passionate and innovative team Job Type Full-time Advantages Paid sick time Provident Fund Work Location In person

📌 "hiring For Digital Marketing" (Rajasthan)
🏢 SoftServ Solutions
📍 Rajasthan