About Sayora Sayora is a premium Indian ethnic wear brand for women dedicated to timeless beauty quiet confidence and effortless luxury Inspired by the meaning the blooming flower we create refined fashion specializing in handcrafted Sarees Suits Dresses and Co-ord Sets Our brand commitment is to Authenticity Assured Crafted with Hand-Inspected Quality Pure Fabrics featuring intricate traditional work on luxurious materials like Silk Linen Organza Tussar and Dola Silk Role Overview We are seeking an exceptionally knowledgeable and talented Freelance Content Writer to bring the story of our fabrics and craftsmanship to life This role is highly specialized and requires an individual with a deep technical and passionate understanding of textiles You will be responsible for creating compelling detailed and authentic content that educates our customers and elevates the value of our high-quality garments Key Responsibilities Product Description Writing Craft detailed engaging and SEO-friendly product descriptions for new arrivals accurately detailing the fabric e g weave blend feel drape embroidery techniques e g Zardozi Kantha French Knot and traditional textile origins e g Mulchanderi Tussar Silk Fabric and Craftsmanship Storytelling Develop long-form content blog posts website articles that delves into the history production process and unique characteristics of the specialized fabrics and techniques used in Sayora s collections Brand Communication Ensure all written content maintains Sayora s premium elegant and sophisticated brand voice Editing and Quality Control Review and edit existing content for technical accuracy regarding textile and craft terminology Social Media Copy Create engaging concise and informative captions for social media Instagram Facebook that highlight fabric qualities and garment details Required Qualifications Strictly Non-Negotiable Educational Background Must possess a certification or degree from a recognized institution in Textile Design Fashion Technology or Fashion Communication e g NIFT NID or a university-level textile course Expert Fabric Knowledge Demonstrable in-depth and technical knowledge of a wide range of natural and blended Indian textiles Silk variants Linen Organza Cotton Rayon Khadi etc including their properties care instructions and specific regional variations Expertise in Indian Crafts Strong familiarity with traditional Indian embroidery weaving and printing techniques e g Bandhej Kalamkari Chikankari Kantha different types of handwork Exceptional Writing Skills Proven ability to write transparent persuasive grammatically flawless and engaging marketing copy Preferred Skills Prior experience writing for a premium or luxury Indian fashion textile brand Familiarity with SEO best practices for e-commerce content Ability to meet deadlines and manage multiple content projects simultaneously How to Apply Send your CV along with your portfolio that includes samples of your previous fashion or textile-related writing Applications must clearly state your textile fashion education background and course name Email fashion sayora in WhatsApp Call 9199191 77770 Job Type Full-time Pay 10 000 00 - 12 000 00 per month Benefits Flexible schedule Leave encashment Paid time off Ability to commute relocate Jankipuram Extension Lucknow Uttar Pradesh Reliably commute or planning to relocate before starting work Required Application Question s Please share a link to your portfolio showcasing your content writing work Experience content writing 1 year Preferred Work Location In person