Marketing Automation Manager (Bengaluru)

Marketing Automation Manager (Bengaluru)

12 Aug
|
Trellix
|
Bengaluru

12 Aug

Trellix

Bengaluru

Job Title Marketing Automation Manager About Skyhigh Security Skyhigh Security is a dynamic fast-paced cloud company that is a leader in the security industry Our mission is to protect the world s data and because of this we live and breathe security We value learning at our core underpinned by openness and transparency Since 2011 organizations have trusted us to provide them with a complete market-leading security platform built on a modern cloud stack Our industry-leading suite of products radically simplifies data security through easy-to-use cloud-based Zero Trust solutions that are managed in a single dashboard powered by hundreds of employees across the world With offices in Santa Clara Aylesbury Paderborn Bengaluru Sydney Tokyo and more our employees are the heart and soul of our company Skyhigh Security Is more than a company here when you invest your career with us we commit to investing in you We embrace a hybrid work model creating the flexibility and freedom you need from your work environment to reach your potential From our employee recognition program to our Blast Talks learning series and team celebrations we love to have fun we strive to be an interactive and engaging place where you can be your authentic self We are on these too Follow us on and Twitter Role Overview Skyhigh Security is seeking a high-performing Marketing Operations Manager to lead and optimize our Marketo marketing automation ecosystem ensuring seamless integration with Salesforce flawless program execution and strong data governance across the funnel This role is ideal for someone who is detail-obsessed process-driven analytical and passionate about leveraging technology to scale marketing performance Skyhigh Security is seeking a high-performing Marketing Operations Manager to lead and optimize our Marketo marketing automation ecosystem ensuring seamless integration with Salesforce flawless program execution and solid data governance across the funnel This role is ideal for someone who is detail-obsessed process-driven analytical and passionate about leveraging technology to scale marketing performance You will be responsible for managing our core marketing systems ensuring leads flow into Salesforce building scalable programs improving data flows enhancing funnel visibility and enabling marketing and sales with the tools and insights needed to accelerate revenue If you thrive at the intersection of marketing automation systems integration analytics and GTM execution this role is made for you Key Responsibilities Marketo Platform Ownership Program Execution Serve as the primary administrator for Marketo owning platform configuration program development user management and best-practice governance Build launch and optimize scalable Marketo programs emails scoring nurturing events lifecycle flows ABM workflows and more Develop modular program templates and global processes to ensure consistency and repeatability across campaigns Manage Marketo-Salesforce integrations to ensure flawless lead flow attribution tracking and lifecycle mapping Lead Management Routing Lifecycle Operations Own the end-to-end lead management framework between Marketo and Salesforce including lead capture data enrichment scoring deduplication and routing Build and maintain lifecycle and attribution programs including UTM tracking gated content flows and multi-touch lead attribution Partner closely with Sales Ops and RevOps to align routing logic qualification processes and funnel definitions Data Quality Governance Compliance Maintain database hygiene within Marketo ensuring accurate complete and properly segmented data synced with Salesforce Monitor and implement data quality standards including enrichment normalization governance and compliance with privacy regulations GDPR CCPA Conduct periodic audits of data flows integrations and compliance requirements in collaboration with data and legal teams Reporting Analytics Insights Build and maintain dashboards and recurring reports that measure campaign performance funnel progression database health and KPI trends Provide actionable insights and recommendations to marketing and sales leadership to improve conversion rates campaign performance and revenue impact Visualize data in clear compelling formats for executive and cross-functional audiences Cross-Functional Collaboration Project Leadership Work closely with demand generation SalesOps RevOps and IT to deliver scalable marketing execution Lead cross-functional projects including system enhancements new integrations and process improvements Create and maintain documentation training materials and enablement for marketers across systems and processes Identify opportunities to incorporate AI tools and automation to improve execution speed and performance efficiency Qualifications Must-Have Experience 10-12 years of Marketing Operations experience preferably in B2B SaaS or enterprise technology 7 years hands-on Marketo experience including program building integrations and database management 3-5 years of Salesforce SFDC experience including lead flow campaign attribution and reporting alignment Proven track record managing large datasets and maintaining strong data quality and hygiene Experience building and optimizing lead scoring lead nurturing routing frameworks and lifecycle programs Strong project and program management skills able to manage competing priorities in a fast-paced environment Technical Professional Skills Adobe Marketo Certified Expert required Salesforce certification is a plus Familiarity with tools such as ZoomInfo routing tools or integration platforms is a plus Excellent understanding of marketing funnels attribution models and performance metrics Strong proficiency with dashboards reporting and data visualization Outstanding communication collaboration and stakeholder management skills Personal Attributes Highly detail-oriented with a passion for metrics and data-driven decision-making Self-motivated curious and passionate about learning and improving marketing automation technology Thrives in a collaborative matrixed environment Resourceful energetic and able to execute with excellence under deadlines Requirements Bachelor s degree in Business Administration - Marketing Data Analytics or Statistics Project Management or a related field Adobe Marketo Certified Expert - an essential to this role Salesforce Certification is a plus 10-12 years minimum experience Ability to work partial U S work hours Obsessive attention to detail and fervor for metrics-based problem solving Results-oriented and committed to quality of product and processes Strong research skills and desire to learn about a wide range of topics Proven ability to work effectively with cross-functional teams and lead projects from conception to final execution with excellence Outstanding teamwork communication and organizational skills Self-motivated creative high energy and resourceful Strong project management skills and ability to work under deadline Company Benefits and Perks We believe that the best solutions are developed by teams who embrace each other s unique experiences skills and abilities We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day We offer a variety of social programs flexible work hours and family-friendly benefits to all of our employees Retirement Plans Medical Dental and Vision Coverage Paid Time Off Paid Parental Leave Support for Community Involvement We re serious about our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support which is why we prohibit discrimination and harassment based on race color religion gender national origin age disability veteran status marital status pregnancy gender expression or identity sexual orientation or any other legally protected status

📌 Marketing Automation Manager (Bengaluru)
🏢 Trellix
📍 Bengaluru

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