Hiring Meta Ads - Sr Associate Performance Marketing - Gurugram Onsite 6 Days Working Experience 1-4 of experience in Meta Ads campaign management in B2C D2C fashion FMCG or aggregators Note Looking for immediate Joiners Please read the job description carefully before applying to ensure you meet all the mandatory criteria Note To facilitate a smooth hiring process please ensure that your current CTC is aligned with the budget we have set for this role Required Skills Google Analytics Performance Marketing Google Ads campaigns Conversion Campaigns Education Btech BCA from Tier 1 institution Age Criteria Should not be more than 28 years Mandatory Criteria 1 1 to 4 years of experience in Meta Ads campaign management 2 Should have worked with good agencies 3 Must have Experience with B2C D2C fashion FMCG or aggregators e g RedBus AbhiBus 4 Must have handled a minimum monthly ads budget of 5 lakh 5 Strong communication skills are important 6 Hands-on experience in Meta Ads Google Analytics Mixpanel other tools like Looker Studio AppsFlyer What you will do Campaign Strategy Management Plan create and execute effective SEM strategies across Google Ads LinkedIn and other platforms Optimization Continuously optimize campaigns to improve performance metrics CTR conversion rates quality scores and meet KPIs Keyword Research Perform in-depth keyword research and analysis to identify opportunities and trends for better targeting and audience reach Performance Tracking Analyze and report on campaign performance using tools like Google Analytics Singular and other relevant platforms A B Testing Conduct A B testing on ads landing pages and other elements to continually enhance campaign performance Market Research Stay up to date with SEM trends algorithm changes and best practices to maintain a competitive edge Analyze user journeys to identify funnel drop-offs and work on initiatives to optimize the flow for higher conversions What we are looking for Self-driven and a strong bias for action fitment in startup culture In-depth knowledge of the Paid Marketing ecosystem attribution models and segmentation App campaigns Analytical Skills Solid data-driven mindset with the ability to analyze large sets of data and derive actionable insights Creativity Ability to craft engaging ad copy and create testing strategies to improve results Someone who can manage complexity and is good at problem solving with a first-principles approach Job Types Full-time Permanent Pay 900 000 00 - 1 100 000 00 per year Application Question s Do you have 1 to 4 years of experience in Meta Ads campaign management with B2C D2C fashion FMCG or aggregators sector Have you handled a minimum monthly ads budget of 5 lakh Do you have In-depth knowledge of the Paid Marketing ecosystem attribution models and segmentation App campaigns Do you have Hands-on experience in Meta Ads Google Analytics Mixpanel other tools like Looker Studio AppsFlyer Are you from Btech BCA from Tier 1 institution Work Location In person