Job Title Performance Marketing Head Reports to CEO CMO Location Delhi Job Type Full-time About Us Fitspire is a D2C health and wellness brand empowering individuals to achieve their fitness goals without sacrificing the taste through high-quality various range of protein supplements and wellness products We re looking for a seasoned Performance Marketing Head to lead our digital marketing efforts and drive business growth Job Summary We re seeking an experienced Performance Marketing Head to develop and execute data-driven marketing strategies across Meta and Google Ads leveraging our Shopify website The ideal candidate will have expertise in performance marketing digital advertising and e-commerce with a proven track record of driving conversions revenue growth and ROI optimization Key Responsibilities 1 Meta and Google Ads Management - Develop and execute paid advertising strategies across Meta Facebook Instagram and Google Ads - Manage ad budgets bidding strategies and campaign optimization - Ensure seamless integration with Shopify website 2 Performance Marketing Strategy - Analyze market trends consumer behavior and competitor activity - Develop data-driven marketing plans to drive conversions revenue and customer acquisition 3 Campaign Optimization - Monitor campaign performance identify areas for improvement and implement optimizations - Conduct A B testing to enhance ad creatives targeting and bidding strategies 4 Team Management - Ensure collaboration with cross-functional teams creative analytics sales 5 Analytics and Reporting - Track and analyze key performance indicators KPIs such as ROAS CAC RTO and conversion rates - Provide regular reporting and insights to stakeholders Requirements 1 5 years of experience in Consumer brand performance marketing only digital advertising or e-commerce 2 Proven expertise in Meta and Google Ads with experience managing large-scale campaigns for consumer brands 3 Strong understanding of Shopify platform and e-commerce marketing 4 Data-driven mindset with excellent analytical and problem-solving skills 5 Leadership experience with ability to manage and mentor teams agencies if any 6 Excellent communication and project management skills Nice to Have 1 Experience in health and wellness industry 2 Knowledge of attribution modeling and marketing mix modeling 3 Familiarity with marketing automation tools and CRM systems affiliate s marketing What We Offer 1 Market-competitive salary and performance-based bonuses 2 Opportunities for professional growth and development 3 Collaborative and dynamic work environment 4 Flexible work arrangements 5 open to work for 6days a week with no hybrid mode If you re a motivated and results-driven performance marketer with a passion for health and wellness we d love to hear from you Job Type Full-time Pay 30 000 00 - 70 000 00 per month Benefits Provident Fund Schedule Day shift Work Location In person

📌 c Performance Marketing Manager (New Delhi)
🏢 Starcap Wellness
📍 New Delhi