The Marketing Head will lead all marketing branding and demand-generation activities for residential and commercial real estate projects The role requires strong industry understanding digital expertise strategic planning ability and leadership skills to drive project sales through effective marketing campaigns Key Responsibilities1 Marketing Strategy Planning Develop and execute comprehensive marketing strategies for new and existing real estate projects Conduct market research competitor analysis and pricing insights to support product positioning Plan project launches pre-launch campaigns customer acquisition funnels and branding initiatives 2 Digital Marketing Leadership Lead performance marketing across Google Meta portals 99acres Magicbricks Housing etc Drive lead generation CPL optimisation and digital spend ROI Ensure solid online presence through SEO website updates social media and remarketing 3 Branding Communication Create brand guidelines project brochures videos creatives walkthroughs and 3D renders Oversee content creation for ads social media project descriptions and campaign assets Manage PR influencers events exhibitions and offline brand activities 4 Sales Collaboration Work closely with the sales team to understand lead quality target audience and sales feedback Align marketing funnels with sales goals to maximize site visits and bookings Ensure daily lead tracking coordination with CRM and improvement of lead-to-site-visit ratios 5 Budgeting Vendor Management Plan and manage marketing budgets for each project Coordinate with digital agencies creative agencies printing vendors and event partners Negotiate rates timelines and deliverables to ensure cost efficiencies 6 Team Leadership Lead guide and mentor a high-performing marketing team Set KPIs monitor performance and ensure adherence to campaign timelines Promote a culture of innovation and data-driven decision-making Key Skills Competencies Strong understanding of real estate marketing residential commercial Expertise in digital marketing performance ads CRM funnels and marketing analytics Excellent communication creative thinking and project management capabilities Ability to handle tight deadlines multi-project marketing and cross-functional coordination Leadership qualities with team handling experience Job Type Full-time Pay 50 000 00 - 80 000 00 per month Work Location In person