Comapny Overview Havells Lighting LLC is seeking an experienced and strategic content writer The ideal candidate will be responsible for crafting compelling content that captivates and converts This role is crucial for establishing and enhancing our brand positioning in the US LED lighting market Key Responsibilities Write edit and proofread content for blogs social media posts newsletters and website pages targeted at the USA market Conduct thorough research on industry-related topics to produce informative and engaging content Develop content strategies that align with the company s marketing objectives and target audience Optimize content for SEO to improve organic search rankings and increase website traffic Collaborate with the marketing team to plan and execute content calendars Stay updated on industry trends and best practices in content writing and digital marketing Revise content based on feedback from stakeholders to ensure it meets business needs Ensure all content is consistent with brand guidelines style and tone Requirements 1-4 years of proven experience in content writing with a focus on the USA market Portfolio showcasing robust writing skills across various digital platforms Experience in writing blogs social media content and website copy Familiarity with SEO best practices and content optimization techniques Excellent command of the English language with strong grammar and editing skills Ability to conduct detailed research and synthesize information into clear and engaging content Robust organizational skills and the ability to manage multiple projects and deadlines Basic knowledge of content management systems CMS like WordPress is a plus Bachelor s degree in English Journalism Communications Marketing or a related field Job Types Full-time Permanent Pay 20 286 13 - 45 097 20 per month Experience Content writing 2 years Preferred total work 2 years Preferred Work Location In person