Key Responsibilities Plan launch and manage campaigns across marketplaces like Amazon US CA UK and IN Perform regular keyword and ASIN targeting research to build effective campaigns Optimize campaigns by analyzing metrics like ACOS TACOS CTR CVR ROAS and click-share Monitor budgets bids and daily performance to ensure account pacing and profitability Structure and execute product launches with pre-launch launch and scaling ad strategies Conduct competitor ad research and trend tracking using Helium 10 Brand Analytics etc Collaborate with the Account Manager and design content teams to align ad messaging Prepare weekly and monthly ad performance reports with actionable insights Requirements 2-5 years of experience specifically in Amazon Ads not just digital marketing Solid knowledge of Amazon Advertising Console and ad types Familiarity with keyword targeting product targeting and bidding strategies Proficient in Excel Google Sheets for campaign analysis and bulk operations Experience with ad tools like Helium 10 Brand Analytics Search Query Performance Ability to think strategically and optimize for long-term brand growth not just short-term ACOS Job Types Full-time Permanent Pay 30 000 00 - 35 000 00 per month Experience Amazon PPC 3 years Required Advanced Excel 3 years Required Helium10 3 years Preferred Work Location In person

📌 Amazon Advertising Specialist (West Bengal)
🏢 People Power India
📍 West Bengal