OB DESCRIPTION Social Media Executive Location Bangalore On-site Brand The Indian Garage Co About the Role We re looking for an energetic detail-obsessed Social Media Executive who lives and breathes content From daily posts to weekly calendars from brainstorming trend-led ideas to publishing high-performing reels you ll be the engine behind TIGC s always-on social presence If you love culture fashion internet humor and fast-moving content cycles you ll feel right at home Is this you Bachelor s degree in Marketing Mass Communication Design or a related field 1-2 years of experience managing social media content for brands or agencies Strong understanding of Instagram YouTube Facebook and emerging platforms A natural sense of what is trendy scroll-stopping and culturally relevant Excellent planning and organisational skills Ability to turn briefs into clear content ideas scripts and calendars Obsessed with neatness detail and consistency What you ll doDaily Social Content Ownership Plan execute and publish daily content across all TIGC social channels Own content calendars end to end ideation scripting coordination scheduling Ensure real-time posting during drops campaigns sales and key cultural moments Content Planning Ideation Create trend-led content ideas that fit TIGC s brand voice and persona Draft scripts for reels snackable content product showcases memes and topical posts Build moodboards and reference decks for creators and internal teams Coordination Production Support Work closely with designers videographers stylists and editors Coordinate shoots talent props and locations for small-scale social content Performance Tracking Reporting Track weekly and monthly content performance Analyse metrics like reach engagement retention saves and CTR Provide insights to improve future content output Brand Consistency Ensure all posts reflect TIGC s tone language and visual identity Maintain alignment between product brand storytelling and consumer trends Trend Spotting Stay updated on algorithms memes fashion trends creator formats and platform best practices Identify new formats before they become mainstream Pre-requisites 1-2 years of social media content experience Solid understanding of creative storytelling for fast fashion Ability to multitask in a fast-paced environment Strong communication and coordination skills Bonus if you ve worked with fashion lifestyle or D2C brands About Us Started in 2012 The Indian Garage Co has scaled from a 30Cr to a 500Cr fashion powerhouse in just 3 years With trend-led design world-class quality and unbeatable prices no brand tax TIGC is one of India s fastest-growing D2C fashion brands What We Offer Creative freedom like nowhere else A fast-paced collaborative culture where your ideas matter Competitive salary and benefits The chance to shape one of India s most exciting fashion brands Job Types Full-time Permanent Pay 30 000 00 - 35 000 00 per month Benefits Provident Fund

📌 Social Media Executive (Karnataka)
🏢 The Indian Garage
📍 Karnataka