Job Description – Business/Strategy Director (Media Mainline)

Designation: Business/Strategy Director
Function: Media Strategy & Business Development
Location: Mumbai
Experience: 8–10 Years
Qualification: MBA with specialization in Marketing

Role Overview
We are looking for a dynamic Business/Strategy Director with strong media strategy expertise and a strategic mindset to drive business growth. The ideal candidate should have experience in handling FMCG brands, developing integrated media solutions, leading client conversations, and driving new business pitches.

The candidate will work closely with the leadership team on Current Business Development (NBD) initiatives and will initially manage strategic client engagements including accounts such as L&T;, while also contributing towards acquiring new clients.

Key Responsibilities
Media Strategy & Planning
- Develop integrated media strategies aligned with client business objectives and marketing goals.
- Translate consumer insights, market trends, and brand challenges into effective media solutions.




- Lead strategic thinking across campaigns, including media planning, channel selection, audience segmentation, and campaign effectiveness.
- Provide data-driven recommendations to maximize ROI and business impact.
- Stay updated on evolving media trends, digital platforms, and consumer behavior.

New Business Development (NBD)
- Drive new client acquisition through strategic pitch development and presentations.
- Lead end-to-end media pitches, including:
- Understanding client briefs
- Developing communication and media strategies
- Creating pitch narratives and presentations
- Presenting solutions to senior client stakeholders
- Identify new business opportunities within existing and emerging categories.
- Collaborate with internal teams to develop differentiated media solutions.

Client Management
- Build and maintain strong relationships with key clients and stakeholders.
- Act as a strategic partner to clients by unde

📌 Media Strategist/ Director (Mumbai)
🏢 R K SWAMY MEDIA GROUP
📍 Mumbai