Location
Location
India
Region
Haryana
City
Gurgaon
Career Area
Marketing
Experience Level
Experienced Professionals
Job ID
WD-0042133
Description and requirements
Brand & Communication Strategy
• Build and implement the brand and communications roadmap to strengthen Hilti’s positioning in the Indian construction market.
• Ensure brand consistency across all channels, including internal communication, external communication, digital, stores, vehicles, and events.
• Collaborate closely with cross-functional teams and senior leadership to align messaging and deliver impactful communication initiatives.
Content Development & Management
• Lead the creation of high-quality content for social media, internal channels, leadership communication, product storytelling, customer narratives, and corporate messaging.
• Develop and execute internal and external content calendars, ensuring timely campaign execution across platforms.
• Introduce new content ideas, formats, and storytelling approaches,
experimenting thoughtfully to drive stronger engagement across platforms.
Social Media Management
• Drive the organic social media strategy for Hilti India across platforms such as LinkedIn, YouTube, Instagram, and Facebook.
• Plan, monitor, and optimize content performance through analytics dashboards, ensuring solid engagement and steady growth.
• Manage coordination with regional digital teams and global brand teams to adapt global assets and create locally relevant content.
Internal Communications
• Develop and execute internal communication strategies that strengthen employee engagement, drive culture narratives, and support company-wide initiatives.
• Partner with HR, leadership teams, and cross-functional stakeholders for internal emailers, townhalls, newsletters, campaigns, and internal events.
External Communications
• Support PR storytelling, external announcements, leadership visibility plans, and strategic message development.
• Ensure strong alignment betwe
📌 Brand and Communications Manager (India)
🏢 Hilti
📍 India