Content Lead

Role:
Content Lead / Content Strategy & Marketing Specialist

Mode: WFO (Work From Office)

Industry Type: EdTech / E-Learning

Functional Area: Content & Marketing

Employment Type: Full Time, Permanent

Role Category: Content / Marketing

Experience Required: 3+ years

Role
Summary

Digital Nest is looking for a dynamic and creative Content
Lead who can drive content strategy, execution, and brand communication across
multiple platforms. This role requires someone with solid expertise in
copywriting, proofreading, SEO, graphic designing, and social media management.

The ideal candidate should be detail-oriented, highly
creative, and capable of leading content initiatives while ensuring consistency
in brand voice and messaging.

Key
Responsibilities

1. Content Strategy & Planning

â Develop and execute content strategies aligned with
business and marketing goals.

â Plan content calendars across digital platforms.

â Ensure consistency in tone, messaging, and brand voice.

2. Copywriting & Proofreading

â Create high-quality content for websites, social media,




ads, and campaigns.

â Proofread and edit content to ensure clarity, accuracy,
and quality.

â Maintain error-free and engaging content across all
channels.

3. SEO & Performance Optimization

â Implement SEO best practices in all content.

â Conduct keyword research and optimize content for search
visibility.

â Track content performance and improve rankings and
engagement.

4. Social Media Management

â Manage and oversee content across platforms like
Instagram, LinkedIn, and Facebook.

â Plan engaging posts, captions, and campaigns.

â Monitor performance and optimize strategies for growth.

5. Graphic Designing & Creative Support

â Create or guide the creation of visually appealing content
and creatives.

â Work on tools like Canva, Figma, or Adobe Suite for basic
design needs.

â Collaborate with design teams for high-quality outputs.

6. Team Management & Collaboration

â Lead and mana

📌 Content Lead DN (Hyderabad)
🏢 Digital Nest Learning & Development
📍 Hyderabad