12 Aug
|
Kaapro Management Solutions
|
Mumbai
12 Aug
Kaapro Management Solutions
Mumbai
Job Description:
About the Role
We are seeking a energetic and experienced Senior Marketing Manager to lead and execute
strategic marketing initiatives for our diamond business across India. The ideal candidate
will have strong experience in the diamond and jewellery industry, with in-depth knowledge
of Rapaport, local industry organizations and publications, global diamond markets, digital
marketing, brand management, and B2B customer engagement.
Role Description: The Senior Marketing Manager will oversee the planning, execution, and
optimization of integrated marketing strategies for Rapaport India, ensuring strong brand
positioning across the diamond and jewellery industry. This full-time, on-site role in Mumbai
involves leading marketing campaigns, managing digital and traditional channels, and
coordinating with global stakeholders to align local initiatives with overall Group objectives.
The individual will analyse market trends and customer data, develop go-to-market plans,
and create targeted marketing programs to drive brand awareness, lead generation, and
customer engagement. Day-to-day responsibilities include managing content and creative
assets, cultivating relationships with local industry organizations, supervising external
agencies or vendors, tracking campaign performance against KPIs, and preparing regular
reports and insights for senior leadership. The Senior Marketing Manager will also
collaborate closely with sales, product, and operations teams to support business
development and maintain consistent brand messaging. The candidate will be responsible
for strengthening brand presence, generating qualified business leads, driving customer
acquisition, and supporting domestic as well as international sales initiatives.
Key Responsibilities
Strategic Marketing
Develop and implement comprehensive marketing awareness and lead generation
strategies aligned with business objectives.
Build and enhance the company's brand positioning in domestic and int
📌 Senior Marketing Manager (Mumbai)
🏢 Kaapro Management Solutions
📍 Mumbai