12 Aug
|
Sciflare Technologies
|
Chennai
12 Aug
Sciflare Technologies
Chennai
- Collect and consolidate competitor and marketplace data into actionable insights, reports, and executive presentations.
- Perform comprehensive SWOT analyses and interpret market data to make strategic recommendations.
- Compile, clean, and analyze statistical data using modern and traditional methods, ensuring data reliability and accuracy.
- Conduct primary and secondary research using online tools, industry databases, and direct outreach.
- Maintain and enhance databases of market research findings and company intelligence.
- Deliver competitive analysis across pricing models, customer engagement strategies, product offerings, and business operations.
- Collaborate with Sales, Product, and Strategy teams to align research initiatives with company objectives.
- Prepare prospect background reports and industry overviews to support sales and business development efforts.
- Manage and analyze customer database insights to monitor and improve sales performance.
- Identify and report on industry best practices, innovations, and emerging technologies relevant to the SaaS landscape.
- Organize and store research data for future reference and ongoing research initiatives.
- Deliver internal presentations to cross-functional teams to communicate key findings and recommendations.
Requirements
Bachelor’s or Master’s degree in Business, Marketing, Economics, Statistics, or a related field.
- 1-2 years of experience in market research, preferably in the SaaS or tech industry.
- Solid analytical skills with the ability to interpret large data sets and multi-task across projects.
- Proficiency in statistical and data analysis tools (e.g., SPSS, Excel, PowerBI ).
- Experience with CRM systems (e.g., Salesforce, HubSpot,ZOHO CRM ) and web analytics tools (e.g., Google Analytics).
- Familiarity with B2B SaaS business models, pricing strategies, and sales methodologies.
- Excellent verbal and written communication skills; able to present data-driven insights clearly and concisel
📌 Market Research Analyst (Chennai)
🏢 Sciflare Technologies
📍 Chennai