RESPONSIBILITIES - WITH OUR CONSUMER AT THE HEART YOUR KEY FOCUS WILL BE
- Deliver on key financial targets (NSV, Gross Margin, Overheads, Profitability, ROI, Value Share)
- Deliver on Pictures of Success targets, ensure completion of surveys while working in partnership with customers / distributor to deliver excellence in execution
- Develop effective long-term relationships with customers and distributors to be perceived as the company’s leading customer contact within the state
- Execute occasion-based price pack architecture to deliver improved mix
- You will be accountable for the effective implementation of our annual price increases
- Optimize promotional plans through the year through implementation of the ROI strategy and goals
- Input into the shaping of the channel & portfolio strategy of the territory
- Communicate regularly and effectively with customers to seek inputs for product and service improvement and resolve day-to-day operational questions/issues
- Building short term and long-term sales strategy for the region based on consumer insights,



and market understanding all while managing budgets and price plans
- Build effective long-term relationships with Key Customers
- Relentlessly drive a pay for performance-based approach with Key Customers

SKILLS - THE SKILLS AND EXPERIENCE NEEDED TO CREATE YOUR LEGACY
- Channel strategies leading to continuous brand-pack-channel mix optimization driving NSV and volumes
- Commercial experience preferably with a beverages / FMCG / alco – bev industry. Drinks and Lifestyle Category experience is an advantage
- Well-developed written and verbal communication skills
- Effective use of networking and leveraging the same with key customers and solid interpersonal skills
- Strong negotiation skills and first-hand on-premises sales experience

PERSONAL QUALITIES – SHARE OUR FOUNDER’S PASSION AND ENTREPRENEURIAL FLAIR
- You are Pro-active, Goal-oriented and Passionate about delivering results and constantly seek to

📌 ASM Off Trade (Goa)
🏢 Bacardi
📍 Goa