Job Description:

We have urgent opening for

Location - Surat

Experience - Minimum 3 Yr

Job Description

Perfect for brands like Jewel Box, lab-grown diamond, gold, silver, or fashion jewelry
D2C.
*1. Role: E-commerce Merchandiser — Jewelry*
*Mission*: Make the online jewelry store feel like a premium showroom. Drive
discovery, trust, and conversion for high-consideration purchases.
*2. Key Responsibilities — Jewelry Specific*
*Range & Inventory*
1. *Collection planning*: Plan launches for Akshaya Tritiya, Diwali, Wedding season,
Valentine’s. Balance rings, earrings, necklaces, bracelets mix
2. *Stock by design*: Track quick-moving SKUs like solitaires, mangalsutras. Avoid
OOS on bestsellers. Liquidate slow-moving CZ sets
3. *Pricing psychology*: Set MRP with charm pricing ₹9,999 vs ₹10,000. Create
“under ₹25k”, “₹50k-₹1L” buckets. Manage gold rate fluctuations
*Online Merchandising*
4. *PDP perfection*: 5+ images per SKU: hand shot, ear shot, scale shot, video,
certificate zoom. Size guide in mm/carat. Metal purity, stone details
5. *Category structure*: Shop by:



Metal Type, Stone Type, Occasion, Price, Gifting,
Collections like “Office Wear”, “Bridal”, “Lab-Grown”
6. *Trust building*: Add BIS hallmark, IGI/GIA certs, 15-day return, lifetime
exchange, EMI options above fold
7. *Bundling*: “Complete the look” — ring + earring set. “Stack it up” for bracelets.
Wedding combo offers
*Growth & Campaigns*
8. *Visual calendar*: Homepage banners for Karva Chauth, Navratri. Swap creatives
every 15 days to keep site fresh
9. *Marketplace hygiene*: Amazon/Flipkart A+ content, video, size chart, Q&A.; Win
Buy Box. Schedule LGD during Amazon Great Indian Festival
10. *Analytics*: Track CVR by price band, return rate by design, “try at home” vs
direct buy ratio. Metal price impact on sales
11. *WhatsApp commerce*: Coordinate AiSensy broadcasts for new drops.
Segment: bought rings → show matching earrings
*Ops & Coordination*
12. *With*: Photographers for model shoots, CAD desig

📌 E-commerce Merchandiser (Surat)
🏢 Kaapro Management Solutions
📍 Surat