Job Purpose:
This role is responsible for planning and executing activities to drive retail sales through assigned channels to increase AUM and market share for the assigned region.

Dimensions:
This section deals with the significant quantities on which the job has some direct or
indirect impact. It measures the affect of the job in terms of quantitative or qualitative
parameters that gives a better understanding of the scope and scale of the job.
Dimensions

Remarks
- AAUM

~ 15000 Cr
- Direct Reports

2-3
- Gross Sales

9000 Cr
- Point of Sales

32000

Job Context & Major Challenges: (What are the specific aspects of the job that provide a challenge to the jobholder in the context of the Unit/Zone)
Organisation Context

Established in 1994, Aditya Birla Sunlife Asset Management Company, (ABSLAMC) is a joint venture between Aditya Aditya Birla Group and Sunlife Financial Inc., a leading international financial services company in Canada.





ABSLAMC is a fund manager for Aditya Birla Sunlife Mutual Funds and currently ranks as the fourth largest fund Management houses in India with a total Average AUM base of over INR 1 Lakh 40 Thousand Crores (as on Dec 2015). Out of the 42 fund houses in the country, ABSLAMC ranked 1st in Fixed Income AUM and 5th in Equity AUM category respectively. As of December 2015, the Average AUM market Share of the organisation was approx 10.2%. The company grew its investor client base by 20% to about 2.42Mn from 2.01Mn from the previous year, thereby bagging a second position in this category.

Distribution Network: ABSLAMC has a footprint in 150 locations across the country with approx 45,000 IFAs, 190 National Distributors & 85 banking partnership. ABSLAMC also has its offshore presence through its rep offices in Singapore, Dubai & Mauritius. The employees’ strength of ABSLAMC is approx. 1000 employees (Onrolls and Associates as on Dec 2015). ABSLAMC has a customer base of approx. over 2.5 million customers as on Dec 2015 with total gros

📌 Team Lead (Mumbai)
🏢 Financial services
📍 Mumbai