Manage PPC campaigns on platforms like Google Ads and social media.
Optimize ad performance through keyword research and budget management.
SEO (Search Engine Optimization):
Improve website visibility through on-page and off-page SEO.
Monitor keyword rankings and organic traffic.
Lead Generation:
Develop strategies to attract and engage potential customers.
Optimize the lead generation funnel for higher conversion rates.
Analytics and Reporting:
Analyze data using tools like Google Analytics.
Provide insights for data-driven decision-making.
Content Marketing:
Create and manage content marketing strategies, including blog posts, infographics, and videos.
Ensure content aligns with SEO and lead generation goals.
Email Marketing:
Plan and execute email marketing campaigns.
Segment email lists and analyze campaign performance.
Social Media Management:
Develop and implement social media strategies to increase brand visibility.
Monitor and engage with the online community.
Qualifications:
Bachelor's degree or equivalent experience.
Proven PPC and SEO skills.
Familiarity with analytics tools.
Solid communication and project management abilities
Should be comfortable with working in UK/US shifts