- · Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- · Design, build and maintain our social media presence
- · Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- · Identify trends and insights, and optimize spend and performance based on the insights
- · Brainstorm new and creative growth strategies
- · Plan, execute, and measure experiments and conversion tests
- · Collaborate with internal teams to create landing pages and optimize user experience
- · Utilize robust analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- · Instrument conversion points and optimize user funnels
- · Collaborate with agencies and other vendor partners
- · Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

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Requirements
- Proven working experience in digital marketing




- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- · Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- · Experience in optimizing landing pages and user funnels
- · Experience with A/B and multivariate experiments
- · Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- · Working knowledge of ad serving tools (e.g., DART, Atlas)
- · Experience in setting up and optimizing Google Adwords campaigns
- · Working knowledge of HTML, CSS, and JavaScript development and constraints
- · Strong analytical skills and data-driven thinking
- · Up-to-date with the latest trends and best practices in online marketing and measurement

📌 Digital Marketing Executive (Hyderabad)
🏢 Onivart
📍 Hyderabad