- Demand Generation Strategy: Develop and execute comprehensive outbound and multi-channel campaigns to drive
qualified pipeline, expand market reach, and accelerate customer acquisition across key verticals.
- Team Leadership: Lead, manage, and motivate a team of Sales Development Representatives (SDRs) to deliver high-quality meetings and opportunities.
- Pipeline & Revenue Growth Planning: Define ambitious yet achievable demand and revenue goals; create forecasts,
budgets, and KPIs aligned with business growth objectives.
- Customer Engagement: Create compelling messaging and outreach sequences across calls, email, and LinkedIn to
engage decision-makers and prospective enterprise customers.
- Process Optimization: Continuously refine demand generation workflows and SDR playbooks to improve conversion
rates, shorten sales cycles, and increase efficiency.
- Cross-Functional Collaboration: Partner closely with Marketing, Product, Sales, and Customer Success teams to align
campaigns, buyer personas, and messaging across the customer journey.
- Sales Enablement:



Drive adoption of best-in-class tools, including power dialers (e.g., Orum), sales engagement platforms (e.g., Outreach), and AI-driven prospecting platforms to scale productivity.
- Reporting & Analytics: Maintain accurate and up-to-date CRM (Salesforce, Pardot) records; generate dashboards and
reports to track KPIs such as qualified leads, Meeting Conversions, pipeline contribution, and Lead-to-opportunity conversion time.
- Events: Represent SMARTe at industry events as a demand generation leader and brand advocate.

Requirements
- 8–12 years of progressive experience in demand generation, inside sales leadership, or business development roles.
- Proven success in building and scaling high-performing SDR/demand gen teams.
- Deep understanding of the U.S. B2B market, including buyer behavior and sales channels.
- Solid communication, presentation, and interpersonal skills with the ability to influence acros

📌 Demand Generation Manager (Navi Mumbai)
🏢 SMARTe
📍 Navi Mumbai