Job Description:

We are looking for a sharp, business-savvy, and execution-oriented Business Manager to lead and scale our International Market operations focuses (Specific focus on USA and Middle East). The ideal candidate should have hands-on experience in managing eCommerce businesses (D2C & marketplaces) in the beauty/personal care category, with a deep understanding of the consumer, digital ecosystem, and brand building.

Key Responsibilities:

1. Business Ownership:
- Own the P&L; for the USA/ Middle East market – revenue, margins, growth targets
- Develop and execute the go-to-market strategy tailored for respective consumer

2. eCommerce & Marketplace Management:
- Manage and grow D2C (Shopify/Brand Website), online marketplaces and GTM for respective geographies
- Ensure seamless cataloging, pricing, listing optimization, and SEO performance

3. Marketing & Growth:
- Partner with performance marketing teams to plan and execute campaigns on Meta, Google, TikTok, etc.
- Drive influencer and affiliate collaborations specific to respective demographic
- Leverage CRM,



retargeting, and loyalty programs to improve repeat purchases

4. Cross-functional Collaboration:
- Work with Product, Operations, Design, and Customer Service teams to localize offerings and experience
- Coordinate with logistics & 3PL partners for smooth international fulfillment

5. Consumer Insights & Trends:
- Monitor competitive landscape, consumer preferences, and category trends
- Use data and insights to improve product-market fit and campaign effectiveness

6. Compliance & Regulatory:
- Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards
- Work with legal consultants for trademark/IP/labeling guidelines
- Experienced in launching current brands across international markets, including the USA and Middle East.
- Proficient in end-to-end brand rollout—from market research and positioning to sourcing, procurement, and execution.
- Strong cross-functional coll

📌 Business Manager – International Market (Ahmedabad)
🏢 Mantras2Success
📍 Ahmedabad