The Opportunity
India is one of Adobe’s fastest growing and most energetic markets, requiring culturally relevant, marketing programs across multiple products including Photoshop, Acrobat, Firefly and more.
As a Customer Marketing Specialist for India, you will play a critical role in implementing and scaling innovative marketing programs. You’ll bring campaigns to life with speed, precision, and quality - working across local, regional and global teams in a fast-paced, highly matrixed environment.
As a data-driven marketer you’ll have expertise in digital content creation, social/influencer marketing, WhatsApp, email, and optimizing for SEO, LLM, and paid-media.
This role is designed for a strong executor who takes ownership, thrives in complexity, and consistently delivers high-quality outcomes.

What you’ll do
- Implement marketing programs for India across key customer segments (such as Creators, Creative Professionals, Business Professionals, and Students), owning end-to-end campaign execution, including timelines, briefs, content creation/localization and approval.




- Manage creative agencies closely to ensure execution is on-brand, culturally relevant, and on time.
- Partner closely with internal teams for integrated campaign delivery across Media, Social, PR, Lifecycle Marketing, SEO and Adobe.com.
- Support the Director of India Customer Marketing to create local campaigns based on customer insights as well as adapt global creative to suit local culture, needs and trends.
- Monitor and optimise campaign performance, reporting to key interested parties on results.
- Operate effectively within Adobe’s global–regional–local marketing model

What you bring
- 4+ years of hands-on experience implementing digital marketing for B2C in India, with strong expertise in social first programs including user generated content.
- Proven experience managing creative/advertising agencies to deliver high-quality work, on time.
- Strong organizational and project management skil

📌 Marketing Specialist (Bengaluru)
🏢 Adobe
📍 Bengaluru