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Experience: 4–8 Years

Key Responsibilities
- Design, develop, and maintain Adobe Marketo Engage solutions.
- Create and manage Smart Campaigns, Programs, Email Campaigns, Landing Pages, and Forms.
- Configure lead lifecycle management, lead scoring, lead nurturing, and segmentation.
- Execute marketing automation workflows and customer engagement campaigns.
- Develop and maintain integrations with CRM platforms (Salesforce, Microsoft Dynamics, etc.).
- Create and optimize email templates, nurture streams, and automated marketing journeys.
- Monitor campaign performance and generate reports and dashboards.
- Troubleshoot and resolve Marketo configuration, campaign, and integration issues.
- Support release management, testing, and deployment activities.
- Maintain documentation,



governance standards, and best practices for Marketo operations.

Required Skills
- Adobe Marketo Engage Administration
- Smart Campaigns & Program Management
- Lead Management & Lead Scoring
- Lead Nurturing & Segmentation
- Email Marketing Automation
- Landing Pages and Forms
- Marketo REST APIs & Webhooks
- CRM Integration (Salesforce/Microsoft Dynamics)
- Marketing Analytics & Reporting
- Data Management and Data Quality

Preferred Skills
- HTML/CSS for Email Templates
- Marketing Automation Strategy
- Customer Journey Mapping

📌 Adobe Marketo Engage Specialist (Noida)
🏢 Topcoder
📍 Noida