This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Short-Form Content Strategist based in India.
This role will shape the strategy, structure, and performance of short-form video content across fast-moving social platforms.
You will guide content from concept and editing through publication, focusing on hooks, pacing, retention, and compelling payoff moments.
Your poker expertise will help identify the hands, stories, and moments most likely to create genuine tension, humour, and engagement.
You will use performance data to identify winning formats, refine creative standards, and determine where to scale or retire content concepts.
The role combines creative strategy, audience psychology, content analytics, and hands-on collaboration with editors and creatives.
You will operate as a senior individual contributor with significant influence over the creative direction and quality of the content output.




This is an chance to help build a highly recognisable short-form content presence within the dynamic online poker and gaming space.
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Accountabilities
Lead the day-to-day structural direction of short-form content, reviewing reels and shorts and providing explicit guidance on hooks, retention structure, pacing, payoff placement, and platform-native execution.
Apply strong poker knowledge and audience psychology to identify hands, moments, stories, and formats with genuine potential for drama, humour, tension, and shareability.
Brief editors and creatives on content structure and provide actionable feedback designed to measurably improve the quality and performance of the final output.
Develop, test, and refine repeatable short-form content formats, using performance data to determine which concepts should be scaled, adapted, or retired.
Conduct weekly performance reviews at the individual-content level, analysing reach, hook retention, watch-through, shares, saves, and other relevant enga

📌 Short-Form Content Strategist (India)
🏢 Jobgether
📍 India