The Senior Sales Executive is responsible for driving new business acquisition and revenue growth within the assigned territory. This role requires a strong focus on direct B2B sales, customer engagement, and market development, along with the ability to build long-term relationships and identify growth opportunities within existing accounts.
Key Responsibilities:
1. New Business Acquisition
- Identify and target potential B2B customers within the assigned geography
- Generate and qualify leads through market mapping, networking, and industry engagement
- Drive end-to-end sales cycle including prospecting, client meetings, solution presentations, and deal closure
- Consistently achieve and exceed defined sales targets
2. Customer Relationship Management
- Build and maintain strong relationships with key stakeholders such as Plant Managers, Procurement Heads, and Business Owners
- Ensure high levels of customer satisfaction through proactive engagement and issue resolution
- Strengthen client relationships to drive repeat business and long-term partnerships
3. Account Growth & Retention
- Identify opportunities for upselling and cross-selling across existing accounts
- Drive account expansion by understanding customer needs and aligning solutions accordingly
- Monitor customer health and take proactive actions to ensure retention
4. Market Intelligence & Business Insights
- Stay informed on industry trends, customer expectations, and competitor activities
- Gather and share market insights to support product, pricing, and service improvements
- Contribute to identifying current market opportunities and business segments
5. Sales Planning & Reporting
- Maintain accurate and up-to-date records of sales activities, pipeline, and forecasts in CRM systems
- Track performance against targets and provide regular updates to stakeholders
- Ensure discipline in sal