At least 2-5 Years of experience in Pharma Marketing
Portfolio
GASTRO/ VIBRANT/ GP
Education Qualification
Bachelor of Pharmacy (B. Pharma) degree and (OR) a Master of Business Administration (MBA) in Marketing
Skills Required
Brand management skills throughout the life cycle of the brands
Good communication skills (oral & written)
Ability to analyze data and take insights.
Scientific knowledge
Leadership skills
Valuable interpersonal skills
Ability to unlearn & re-learn.
Presentation skills
New product launch experience.
Job Responsibilities in Brief
Develop and implement effective marketing strategies and brand communication plans for assigned brands
Collaborate with the sales team to ensure the successful implementation of marketing strategies
Plan and execute both strategic and tactical campaigns and activities
Monitor and track promotional investments to maximize return on investment
Coordinate with other departments to ensure seamless marketing operations and successful achievement of results-oriented tasks
Provide field colleagues with promotional support, medical advice, and strategic ideas
Organize and participate in various review meetings with field colleagues and head office
Work closely with senior sales managers to monitor the progress of assigned brands
Identify and launch new products in accordance with company strategies
Prepare annual brand and therapy plans on time
Conduct market research activities using both external and internal data to identify market opportunities
Develop and manage customer relationships, including Key Opinion Leader (KOL) and Key Business Influencer (KBI) management in collaboration with the Customer Relationship Management (CRM) and Sales teams
Support participation in national and state conferences and Continuing Medical Education (CME) programs with innovative ideas, participation, execution, and implementation
Plan and actively participate in sales review meetings and strategy meetings
Ensure optimal uti
📌 Sr.Product Manager (Chennai)
🏢 Fourrts (India) Laboratories
📍 Chennai
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