We are seeking an experienced and well-connected Business Development professional to lead creator supply acquisition and partnerships for Amazon Ads Connect (AAC). This role is critical to building a robust, diverse, and high-quality creator supply that powers Brand x Creator collaborations at scale. The ideal candidate brings deep expertise in the creator economy, strong industry relationships, and a proven track record of building creator networks across platforms and verticals.

Key job responsibilities

Develop and execute a comprehensive creator supply strategy to build a diverse pipeline of creators across categories, platforms, and audience segments for AAC Brand x Creator collaborations.
Identify, recruit, and onboard high-quality creators (influencers, content creators, publishers) who align with advertiser needs and campaign objectives.
Build and maintain deep relationships with creator talent agencies, multi-channel networks (MCNs), creator management firms, and independent creators.
Negotiate partnership terms, commercial models,



and collaboration frameworks that drive mutual value for creators and advertisers.
Develop scalable processes and playbooks for creator vetting, onboarding, and ongoing engagement to ensure supply quality and reliability.
Collaborate cross-functionally with product, sales, campaign management, and analytics teams to align creator supply with advertiser demand signals.
Monitor industry trends, emerging platforms, and shifts in the creator ecosystem to proactively identify current supply opportunities.
Define and track key supply-side metrics (creator activation rate, fill rate, diversity index, retention) and drive continuous improvement.
Represent AAC at industry events, creator summits, and partnership forums to strengthen brand presence in the creator community.

A day in the life
About the Role
This is a high-impact, 0-to-1 role where you will be instrumental in shaping the creator supply foundation for AAC's Brand x Creator bus

📌 Creator Ads (Bengaluru)
🏢 ASSPL - Karnataka
📍 Bengaluru