About the role:
As Lead, PR, the incumbent would own the PR channel and work towards building our corporate reputation while delivering brand and product communication. Reporting into the Company s CEO, the role involves seamlessly shifting from managing PR activations to engaging media and influencers, to working with external PR agencies and deliver PR plans that support our business objectives. You will also ensure that our PR efforts are amplified with online and offline activations, managing social channels and events. The incumbent would work closely with internal stakeholders and ensure our external communication meets our business goals and is coordinated with other activities.
What you ll do:
- Manage the marketing and communications activity across the practice
- Develop and implement an annual PR strategy for individual projects
- Develop and execute industry marketing programs for vertical industries, alliance partners, and trade organizations.
- Maintain a keen understanding of industry trends and develop a supporting communication strategy
- Act as the key media contact for RoundGlass and leverage existing media relationships and cultivate current contacts
- Prepare press briefings for the global leadership team and work closely to develop individual thought leadership programs
- Develop 'brand stories' to delight and inform external and internal audiences and identify, pitch, and land speaking opportunities for the global leadership team
- Advise on and execute global internal communications initiatives and guidance to
internal teams, share best practices across locations
- Monitor, analyse and report on PR and communication results
Skills & Qualifications:
- Educational and Experience Requirements
- Minimum of a bachelor s or master s degree either in Business Administration, Marketing, Journalism, International Relations, Public Relations, or Communications.
- Should have over 15 + years of experience working in a leading PR position.
- Preferred expe