About Eloelo Group
Eloelo Group is one of India's fastest-growing consumer technology companies, building category-defining products at the intersection of content, technology, and culture. The Group's flagship products — Story TV in micro-drama and Master in micro-learning — have together placed two Eloelo apps in India's Top 10, reaching over 100 million Indians who consume short-form vertical content every day.

Story TV is India's leading micro-drama platform, with 10M+ users and 500+ original titles produced in partnership with studios like Balaji Telefilms and Applause Entertainment. Master is India's #1 micro-learning app, scaling to 5M+ users in 50 days with 1,000+ bite-sized courses across AI, finance, English, and life skills.

Role Overview
As a Product Manager at Story TV, you will own the end-to-end product lifecycle for one or more key product areas — ranging from content discovery and recommendation systems to creator dashboards, live streaming experiences, or monetisation features. You will work at the intersection of user research, data, design,



and engineering to build products that millions of viewers and creators love. This is a high-ownership, high-impact role for someone who is deeply user-obsessed, data-informed, and execution-ready.
Key Responsibilities

Product Strategy & Roadmap
Define and own the product vision, strategy, and roadmap for your designated product area in alignment with Story TV's business goals.
Identify opportunities through user research, data analysis, competitive benchmarking, and stakeholder inputs.
Prioritise features and initiatives using structured frameworks (RICE, ICE, MoSCoW) to maximise impact.

Discovery & User Research
Conduct qualitative and quantitative research to deeply understand user needs, pain points, and behaviours.
Synthesise insights into explicit problem statements and translate them into well-defined product requirements.
Continuously validate assumptions through A/B testing, user interviews, usabilit

📌 Product Manager (Bengaluru)
🏢 Eloelo
📍 Bengaluru