12 Aug
|
UN:BLOC
|
Gurugram
The Role
We're looking for a hands-on Marketing Manager, not a strategist who hands off execution to someone else. This is the person who actually runs UN:BLOC's digital presence day to day: performance marketing, paid social, SEO, LinkedIn ads, website analytics, lead management, retargeting, and email campaigns. You'll be the first dedicated marketing hire, working closely with leadership to make UN:BLOC visible across every relevant digital platform and to turn that visibility into a real, trackable pipeline.
This role is built for someone who's comfortable owning execution across channels rather than specializing in just one - the priority right now is broad, reliable coverage of performance marketing fundamentals, not deep expertise in a single niche.
What You'll Own
Performance marketing & paid acquisition
Plan, launch, and optimize paid campaigns across Google, Meta, and LinkedIn Ads
Manage budgets and bidding to hit cost-per-lead and cost-per-acquisition targets
Continuously test creative, audiences, and placements — kill what doesn't work rapid
Social media
Own UN:BLOC's presence across Instagram, LinkedIn, and other relevant platforms
Plan and execute organic content calendars alongside paid social
Keep all content aligned with UN:BLOC's brand voice and current stage of public disclosure
SEO
Own on-page SEO for unbloc.com — content structure, metadata, technical basics
Build and maintain an SEO content plan aligned with the site's core topics (the block, blocMarker, blocProtocol, founder story, condition-specific pages)
Track organic search performance and report on what's moving
LinkedIn ads & B2B visibility
Run LinkedIn campaigns targeting relevant B2B audiences (healthcare, insurance, practitioner network contacts) alongside the D2C consumer motion
Coordinate with the partnerships team so paid B2B messaging stays aligned with active alliance conversations
Website analytics & conversion
Own website traffic analysis end-to-end — sources, behavior, drop-of
📌 Marketing Manager (Gurugram)
🏢 UN:BLOC
📍 Gurugram