This is a remote position.
We're looking for a Google PPC Specialist who lives and breathes paid search, someone who blends data-driven rigor with strategic thinking to build high-performing lead generation and revenue-driving campaigns on Google. You'll own campaigns end-to-end across both services and ecommerce verticals, pushing performance beyond benchmarks while constantly testing and optimizing what's next. If you've thrived inside an agency managing multiple accounts simultaneously and know the Google Ads ecosystem inside-out, we want to talk.
Plan, build, and manage full-funnel Google Ads campaigns from strategy through execution, including campaign structure, keyword research, targeting, ad copy, bidding, and budget allocation.
Manage Google Search, Performance Max, Display, YouTube, Shopping, and other relevant Google Ads campaign types.
Analyze CPL, ROAS, CAC, conversion rates, search impression share, CTR, CPC, and attribution data to identify inefficiencies and growth opportunities.
Conduct structured A/B tests across keywords, ad copy, landing pages, audiences, offers,



bidding strategies, and campaign structures, turning results into actionable learnings.
Develop compelling search ad copy, messaging angles, and keyword strategies aligned with customer intent and business goals.
Optimize campaigns for qualified lead volume across service-based and ecommerce verticals, integrating lead quality feedback from CRM and sales teams.
Manage and allocate significant ad budgets efficiently, scaling profitable campaigns while maintaining target CPL, CPA, and ROAS goals.
Conduct ongoing keyword research, search term analysis, negative keyword management, competitor research, and account cleanup to maximize campaign efficiency.
Ensure robust conversion tracking, Google Tag Manager setup, GA4 integration, enhanced conversions, offline conversion tracking, and attribution accuracy in coordination with development and analytics teams.
Monitor and optimize landing page

📌 Google PPC Specialist (India)
🏢 SRR Group
📍 India