Job Description Role Overview:
We are seeking a dynamic Amazon PPC Specialist.
To join our team, specializing in marketplace advertising for Amazon, This individual will play a crucial role in driving the advertiser success by effective communication, providing strategic insights and data-driven recommendations, leading the media buying team, and collaborating with various teams to ensure client goals are met efficiently.
Responsibilities:
● Marketplace Advertising Strategy: Lead advertising for Amazon driving performance and efficiency.
● Data-Driven Insights: Guide the marketplace team with actionable, data-backed opportunities for scaling advertising efforts and optimizing performance. Provide deep insights into marketplace sentiments and trends to enhance overall strategy.
● Client Relationship Management: Build and nurture strong relationships with Category Managers across marketplaces to generate key insights and develop strategic plans that drive client success.
● Platform Trends & Innovations: Stay ahead of industry trends and emerging platform capabilities.
Integrate new functionalities and updates into existing client strategies for continuous improvement.
● Client Retention: Ensure high levels of client satisfaction, focusing on the retention
and growth of both existing and newly onboarded clients.
● Team Leadership & Collaboration: Manage and mentor the marketplace media
buying team, setting clear goals and ensuring performance targets are achieved.
Collaborate closely with internal teams, particularly the Strategy team, to pitch
cutting-edge solutions to prospective clients.
● Budget & Goal Planning: Oversee monthly budget planning and set actionable
goals in line with client roadmaps, ensuring alignment between client expectations
and performance outcomes.
● Client Review Meetings: Lead weekly/bi-weekly client review meetings by guiding
the team in preparing comprehensive review decks that highlight key performance
opportunities, growth areas, and action