Job DescriptionGreetings from TCS
nTCS is hiring fo Pega NBA Designer
nExp: 7+ years
nLocation: Pan India
nPega Next-Best-Action (NBA) Designer to design, configure, and optimize customer engagement strategies using the Pega Customer Decision Hub (CDH) platform. The role involves developing personalized customer journeys, decision strategies, adaptive models, and real-time interaction management solutions to enhance customer experiences and business outcomes
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n Required Skil
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- lsPega Customer Decision Hub (CDn
- H)Pega Next-Best-Action Designn
- erDecision Strategin
- esCustomer Engagement Policin
- esAdaptive Decisionin
- ngPredictive Analytin
- csReal-Time Interaction Management (RTIn
- M)Customer Journey Desin
- gnBusiness Rules Configuratin
- onData Flows and Decision Flon
- wsPega Application Developmen
- ntCase Management Fundamentan
nls
n Key Responsibilit
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- iesDesign and implement Next-Best-Action strategies using Pega Customer Decision Hub (CDn
- H).Configure customer engagement policies, contact policies, and arbitration ruln
- es.Develop and maintain decision strategies, actions, treatments, and proposition
- ns.Build adaptive models and predictive analytics models for customer targetin
- ng.Design omni-channel customer engagement solutions across web, mobile, email, SMS, and call center channen
- ls.Collaborate with business stakeholders to define customer engagement requiremenn
- ts.Configure real-time decisioning and personalization capabilitin
- es.Analyze campaign performance and optimize decision strategin
- es.Integrate Pega CDH with enterprise systems and external data sourcn
- es.Support testing, deployment, and production issue resolutin
- on.Ensure adherence to Pega best practices and design standarn