Media Relations Specialist

Role Overview

The Media Relations Specialist will serve as a dedicated extension of US based PR team, supporting media research, journalist mapping, media list development, opportunity identification, content preparation, database management, and media operations coordination. The role is responsible for executing high-volume media relations activities that improve responsiveness, efficiency, and scalability across client accounts while maintaining quality standards.

Key Responsibilities

Media Research & List Development

Build, maintain, and continuously update targeted media lists across business, technology, healthcare, consumer, lifestyle, and trade media.

Research journalists, editors, producers, podcast hosts, newsletters, influencers, and media outlets relevant to client campaigns.

Maintain detailed journalist profiles,



beat coverage information, and publication intelligence.

Media Prospect Monitoring

Monitor editorial calendars, industry developments, reporter requests, breaking news, and emerging trends.

Identify proactive media engagement opportunities aligned to client objectives.

Track speaking opportunities, conferences, awards programs, contributed content opportunities, and podcast placements.

Content & Outreach Support

Prepare first drafts of media pitches, pitch angles, press releases, media alerts, briefing notes, executive profiles, and supporting background materials.

Support campaign story development through research and media intelligence gathering.

Assist

📌 Creative Media Officer (India)
🏢 QX Global Group
📍 India