About The Role

We are looking for a Digital Marketing Engineer with strong expertise in performance marketing, SEO, analytics, paid advertising, automation, and AI-driven marketing. The ideal candidate should combine digital marketing knowledge with a technical and data-driven mindset to drive acquisition, conversion, and measurable business growth.

Key Responsibilities

Performance Marketing

Plan, execute, monitor, and optimize Google, Meta, LinkedIn, YouTube, Display, and ChatGPT Ads.
Manage budgets, targeting, bidding, audiences, creatives, and conversion tracking.
Track and optimize CTR, CPC, CPM, CPL, CPA, CAC, ROAS, CVR, and LTV/CAC.
Conduct A/B testing and continuously improve campaign performance.

SEO & Organic Growth

Handle technical, on-page, and off-page SEO.
Conduct keyword, competitor, search-intent, and content-gap research.
Monitor rankings, traffic, indexing, Core Web Vitals, technical SEO, and conversions.
Work with content and engineering teams on SEO improvements.

Analytics & Reporting

Manage GA4, GTM, Google Search Console, Meta Pixel/CAPI,



LinkedIn Insight Tag, and UTM tracking.
Build and maintain marketing dashboards using Looker Studio, Power BI, Excel, or Google Sheets.
Analyze the complete funnel from impression → lead → qualified lead → customer.
Provide actionable insights on campaign performance, ROI, attribution, and conversion.

Lead Generation & Conversion

Drive high-quality lead generation and optimize acquisition channels.
Analyze MQL → SQL → Prospect → Customer conversion.
Work with Sales/Business teams to improve lead quality and conversion rates.

Marketing Automation & AI

Build/optimize workflows for lead routing, reporting, alerts, data sync, and campaign monitoring.
Work with n8n, Zapier, Make, CRM integrations, APIs, and webhooks.
Leverage ChatGPT, ChatGPT Ads, Claude, Gemini, Perplexity, Copilot, and AI-powered marketing tools for research, content, analysis, automation, and optimization.

Must-Have Skills

Paid A

📌 Digital Marketing Engineer (Hyderabad)
🏢 Techdome
📍 Hyderabad