12 Aug
|
WeWork India
|
Bengaluru
12 Aug
WeWork India
Bengaluru
About us
WeWork India is one of India’s leading flexible workspace operators – ‘Great Place To Work’ certified (Nov 2024 – Nov 2025), aimed at creating flexible workspace solutions for companies of all sizes.
Since its inception in India in 2016, WeWork India has expanded across 68 operational centres in Chennai, New Delhi, Gurugram, Noida, Mumbai, Bengaluru, Pune, and Hyderabad. WeWork India meets distinct workspace needs, for various businesses. WeWork India strives to provide customised and curated solutions for various office space needs through its products and solutions.
At WeWork India, we’re driven by collaboration, creativity, and a shared vision to redefine the future of work. If you're looking to be part of a dynamic, quick-growing organisation that values talent and fosters growth, join us and build your future with WeWork India.
For more information, please visit our website
Key Responsibilities
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Agency Performance Management: Oversee and own the performance of external media agency partners.
Serve as the day-to-day liaison to ensure agency-led campaigns align with firm objectives, holding partners accountable to agreed-upon KPIs, media efficiency targets, and delivery timelines.
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Running in-house campaigns: Running the in-house campaigns, leading in-house media team to drive the performance.
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Campaign Management: Build, launch, and manage in-house paid campaigns across key B2B channels, with a heavy emphasis on LinkedIn Campaign Manager, Google Ads (Search & Display), and programmatic platforms.
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Audience Targeting: Develop and implement sophisticated B2B targeting strategies, including Account-Based Marketing (ABM) lists, retargeting, and custom audience segments to effectively reach global decision-makers.
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Optimization & Bidding: Monitor daily campaign pacing and budget utilization.
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Continuously optimize bids, audience parameters, and placements to improve key performance indicators such as Cost Per Acquisition (CPA), Click-Through
📌 Assistant Manager, Digital Marketing (Bengaluru)
🏢 WeWork India
📍 Bengaluru