About Xtracut

Xtracut Systems Private Limited is a Chennai-based digital marketing and web development agency. We are a Google Partner, a Meta Business Partner and a Zoho Authorised Partner, working across healthcare, education, retail and D2C accounts on brand, content, performance and technology.

Job Summary

We are looking for a Social Media Account Manager who understands social media deeply—not just as a profession, but as an evolving digital ecosystem. The core of this role is ideation: spotting trends early, identifying their relevance to the brand, and turning them into reels or posts that can be effectively executed with the resources at hand. Equally key is accountability: you own the numbers on your accounts and are responsible for achieving the growth targets committed to the client each month.

Key Responsibilities

Performance and Goal Ownership
- Own the monthly KPIs on every account you handle — followers, reach, engagement, video views, leads
- Work to agreed monthly growth targets and track progress through the month, not at the end of it




- Review performance weekly and course-correct while there is still time in the cycle
- Flag any account trending below target early, with a recovery plan — not an explanation after the fact
- Justify content decisions with data: what worked, what did not, what changes next month

Content and Ideation
- Ideate reel concepts weekly — hooks, formats, audio, treatment — and pitch them with a clear rationale for why they will work
- Track trends daily and adapt relevant ones to brand context within the trend's shelf life
- Write scripts, captions and carousel copy in English and Tanglish/Tamil that read as spoken, not translated
- Build monthly content calendars and see them through to publishing on schedule
- Prepare shot lists and coordinate shoots — talent, location, props, timelines
- Brief designers and editors, and QC output before it reaches the account lead

Shoot Coordination — Client and Production T

📌 Social Media Account Manager (Chennai)
🏢 Xtracut
📍 Chennai