Summary Responsible for the entire email campaign deployment process including subscriber segmentation test sends preparing the final subscriber list and scheduling the deployment Reviews emails to ensure accurate coding appropriate audience targeting and alignment with campaign goals as outlined in the CRF This meticulous approach ensures effective and targeted email marketing campaigns Location - Hyderabad LI Hybrid Key Responsibilities Supports the Customer in deploying email campaigns and related landing pages Manages subscriber data imports segmentation and preparing Proof Data Extensions Build journeys and configure deployment schedules Validate segmentation and provide MAP audit samples for approval In deployment setup ensure accurate DE configurations confirm counts with validation reports from MDS team and monitor both post-deployment and ongoing sends troubleshooting with the CEP team as needed Ensures accurate ingestion of content and metadata matrices whether manually or through Auto-matrix Automated processes Collaborate with QA Specialists to review and validate the quality and success of email campaigns Co-ordinates with various teams across various time zones Essential Requirements BTech Masters in Technology or Masters in Business Administration Overall 5 years of hands-on experience in SFMC Campaign Operations with Email Specialist certification required Additional certifications like Admin or Developer are a plus Understanding of data platforms and their interface with MarTech platforms including future evolutions in data landscapes Knowledge of omni-channel customer journeys with proficiency in segmentation Data Extensions configuration QA and a strong understanding AMPscript and modules like Automation Studio Journey Builder Contact Builder SMS and Web Studio with HTML CSS JavaScript Positive knowledge of Customer Data Platforms CDP and Marketing Cloud Intelligence MCI along with Salesforce Marketing Cloud for better data management and advanced ana