Job description:
Job description:
Social Media Executive

Department: Marketing
Employment Type: Full-time
Experience Required: 1-3 Years (Flexible)
Reports To: Marketing Manager / Head of Marketing

Job Summary

Key ResponsibilitiesInstagram Management
- Manage daily operations of the company’s Instagram account
- Plan and schedule posts, stories, reels, and carousel content
- Develop creative content strategies to increase followers, reach, and engagement
- Monitor Instagram trends, hashtags, and competitor activities
- Generate a minimum average of 7,000+ views per reel/video through creative and trend-based content strategies

Content Creation
- Write engaging captions and Instagram copy
- Coordinate with designers/video editors for reels, graphics, and promotional content
- Ensure brand consistency across all Instagram communications

Campaigns & Promotions
- Run and optimize Instagram ad campaigns through Meta Ads Manager
- Collaborate with influencers and creators for promotional campaigns
- Track campaign performance and optimize for better reach and ROI





Community Engagement
- Respond to comments, messages, and audience interactions professionally
- Build and maintain strong audience relationships
- Encourage community participation and user engagement

Analytics & Reporting
- Monitor account performance using Instagram Insights and Meta tools
- Analyze engagement, reach, impressions, and follower growth
- Prepare monthly performance reports and improvement strategies

Key Skills Required
- Robust understanding of Instagram trends, reels, and algorithms
- Proven ability to create content achieving 7,000+ views per reel/video:
- Excellent written and verbal communication skills
- Creative mindset with good visual sense
- Experience with Canva, Meta Business Suite, and basic editing tools
- Knowledge of Instagram Ads and audience targeting
- Time management and multitasking abilities

Educational Qualification
- Bachelor’s degree in Marketing, Mass Communicat

📌 Social Media Executive (Sahibzada Ajit Singh Nagar)
🏢 Rich Robust
📍 Sahibzada Ajit Singh Nagar