Position: Digital Marketing Manager
Experience Required: Minimum 5 Years
Location:Mulund West, Mumbai
Employment Type: Full-Time, Part-Time

About the Role

Key Responsibilities
- Develop and execute comprehensive digital marketing strategies aligned with business objectives.
- Plan, manage, and optimize campaigns across Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other digital platforms.
- Drive lead generation campaigns and improve conversion rates through performance marketing.
- Manage SEO and SEM activities to improve website rankings and organic traffic.
- Oversee social media marketing strategies, content planning, and audience engagement.
- Monitor website performance using Google Analytics, Search Console, and other analytical tools.
- Collaborate with content creators, designers, and other stakeholders to ensure consistent brand messaging.
- Analyze campaign performance and prepare regular reports with actionable insights.
- Manage marketing budgets and ensure maximum ROI on digital campaigns.
- Stay updated with industry trends, digital marketing tools,



and emerging technologies.

Required Skills & Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 5 years of hands-on experience in Digital Marketing.
- Strong expertise in:
- Google Ads
- Meta Ads (Facebook & Instagram)
- SEO & SEM
- Google Analytics
- Social Media Marketing
- Lead Generation & Performance Marketing
- Experience with CRM and marketing automation tools.
- Excellent analytical and data interpretation skills.
- Solid communication and project management abilities.
- Ability to work independently and manage multiple campaigns simultaneously.

Preferred Qualifications
- Experience in the Education, EdTech, Coaching, or Training Industry.
- Certifications in Google Ads, Google Analytics, Meta Blueprint, or Digital Marketing.
- Experience in admission lead generation and student acquisition campaigns.

Key Pe

📌 Digital Marketing Specialist (Mulund West)
🏢 Direction Eduworld
📍 Mulund West