Head of D2C Growth & Customer Experience - Seaberry Foods
About Seaberry Foods:
- Seaberry Foods is a fast-growing seafood company with a strong international footprint across India, the UK, Europe, the Middle East, and Ireland. With an annual revenue base of over $33.5 million and operations that serve both B2B and B2C customers, we are now accelerating our Direct-to-Consumer (D2C) initiatives to make high-quality seafood accessible to households worldwide.
Role Overview We are seeking a visionary and entrepreneurial leader to join us as Head of D2C Growth & Customer Experience. This senior leadership position is designed for an ambitious skilled with the ability to combine strategic thinking, executional excellence, and customer-first innovation. The role demands strong leadership skills, self-motivation, and the agility to pivot marketing strategies quickly to ensure sustained customer acquisition and retention.
This is not just about managing an online store. It is about building Seaberry’s consumer brand, scaling new revenue channels,
and delivering best-in-class customer experiences across digital platforms.
- Key Responsibilities Strategic Leadership Develop and execute the overall D2C strategy aligned with Seaberry Foods’ long-term business vision.
- Build a robust D2C roadmap to capture new customer segments and markets, ensuring measurable growth in revenue and profitability.
- Lead cross-functional collaboration between marketing, operations, technology, and customer support teams to ensure seamless execution.
- Customer Acquisition & Retention Design and implement multi-channel digital campaigns to attract, convert, and retain customers.
- Develop loyalty and rewards programs to enhance customer lifetime value.
- Use data-driven insights, market research, and customer feedback to adapt offerings and ensure customer satisfaction.
- Marketing Agility Quickly adjust marketing and communication strategies based on real-time data and consumer behavior