Job Description:
Business Title
Technical Architect
Years of Experience
10-15 Years
Job Descreption
We are seeking a Senior Technical Architect with a strong consultative mindset to lead enterprise-scale architecture strategy and delivery for Customer Data Platforms (CDPs) and integrated MarTech ecosystems. This role demands deep technical expertise, strategic advisory skills, and the ability to influence senior stakeholders while driving digital transformation roadmaps.
You will act as a trusted advisor to clients, define future-state architectures, and lead multi-platform integrations across CDP, CRM, AdTech, Analytics, and AI solutions. The ideal candidate combines technical depth with business acumen, enabling consultative engagements and thought leadership
Must have skills
1. Proven experience architecting and leading CDP implementations (AEP, Treasure Data, Zeta, Tealium, etc.)AEP (RT-CDP, AJO, CJA, Workfront), Action IQ, Braze (CDP), Telium, Zeta, Treasure Data, Growth Loop, Hi-Touch, SFDC etc.. Strong focus on AEP and AJO is a must
2.



Strong understanding of composable CDP architecture and data privacy principles
3. Advanced data engineering skills including real-time and batch ingestion pipelines
4. Expertise in API integrations (REST, SOAP, GraphQL) and event-driven architectures
5. Proficiency in Python, JavaScript, or Node.js for scripting and automation
6. Experience with cloud platforms (AWS, GCP, Azure) and big data technologies
7. Robust understanding of identity resolution, audience segmentation, and activation workflows.
8. Deep experience incorporating AI/ML into MarTech/CDP ecosystems: especially leveraging agentic AI frameworks for automated data quality, insight generation, journey orchestration, and operational automation. Ability to design architectures that embed AI agents as first‑class components within the CDP stack
Good to have skills
1.CDP Expertise: Treasure Data, Tealium, Hightouch (in addition to AEP/AJO)
2. Enterprise Architecture &

📌 Audience Platform Architect (Bengaluru)
🏢 dentsu
📍 Bengaluru