SECTION III: PURPOSE OF THE ROLE

Drive acquisition of current-to-bank clients and deepen existing relationships be delivering a comprehensive suite of banking products and solutions
Achieve agreed objectives across assets, liabilities, and fee income, with a focus on sustainable growth, cross-sell and increased wallet share
Meet clients’ requirements through seamless coordination with internal teams, ensuring superior service delivery, adherence to risk and compliance standards, and continuous improvement in VOC scores.

SECTION IV: KEY RESPONSIBILITIES & KPIS OF THE ROLE

These responsibilities are representative, and the role holder is also responsible for any other job assigned by the superior authorities from time to time. This section in not intended to be an exhaustive listing of all activities done by the role holder. It should capture only the key responsibilities of the role.

Metrics that are used to evaluate the success / performance of the role; specific targets do not need to be included as those would change from Y-o-Y.

Responsibilities

KPIs

Strategy & Planning





Formulate and execute client acquisition and portfolio growth strategies in alignment with the Bank’s overall business objectives.
Define performance goals at the beginning of the year in consultation with reporting managers and continuously track progress.
Translate market insights and client intelligence into actionable business plans.
Contribute to product and process enhancements by providing structured feedback from client and market interactions
Governance on Internal Audit
Retail Cross Sell
Retail Cross Sell
Income
PF
FX
Liability NTB
Non-Fund (AYB)
CASA Growth (AYB)
Overdue Renewal
Trade Target
Fresh Slippages
Advances Growth (EOP)
Governance on Exceptions
PSL (NCF/WS/SMF) focused growth - Organic
Total NII (Asset + Liab)
Productivity
Asset NTB
Term Deposit Growth (AYB)
Product Penetration
Return Upliftment
Journey TAT
Liability Focus

Core Responsibilities

Revenue Generation

Deliver

📌 Relationship Manager (Noida)
🏢 Yes Bank
📍 Noida