Marketing Associate

Nomadic Ideas LLP | Brand: Milk Studios
Location: Bangalore | Full-Time

About the Role

This is a cross-platform marketing role responsible for growing awareness and revenue for Milk Studios.
You will work across existing and emerging channels—identifying where the brand should be present, developing platform-specific strategies, executing initiatives, measuring their commercial impact, and iterating based on results.
This is not a social media management role. Content is one part of the job, but the larger responsibility is to find and develop growth opportunities across e-commerce, marketplaces, partnerships, creators, communities, events, CRM, paid media, new platforms, and unconventional brand initiatives.
You will own the full cycle: identify, plan, execute, measure, report, learn, and iterate.

Key Responsibilities

Cross-Platform Growth

Develop initiatives that increase brand awareness, acquire new customers, improve conversion, and grow revenue.
Strengthen performance across existing channels, including Shopify, Meta, email, WhatsApp, creators,



partnerships, and offline activations.
Identify and evaluate new platforms, marketplaces, communities, collaborations, and distribution opportunities.
Understand the role of each channel across awareness, acquisition, conversion, and retention.
Build platform-specific strategies rather than repeating the same activity across every channel.

Campaigns and Go-to-Market

Plan and execute go-to-market strategies for product launches, restocks, recent categories, campaigns, and brand initiatives.
Define the objective, target audience, channel mix, budget, execution plan, and success metrics for each initiative.
Coordinate founders, creative teams, performance marketers, agencies, creators, vendors, and partners to deliver campaigns on time.
Take complete ownership from the initial opportunity or idea through execution and final reporting.

Experimentation and Optimisation

Design and run structured grow

📌 Growth & Marketing Associate - Milk Studios (Bengaluru)
🏢 NOTDEFINED.
📍 Bengaluru