Job Profile – Deputy Manager, BDO B2B
Department: Operations- Cluster
Client: Hospital/Healthcare
Location: Bangalore
Job Purpose
To develop and manage corporate relationships by planning and executing a structured corporate engagement calendar that enhances the hospital's brand visibility, promotes preventive healthcare initiatives, and generates business through corporate partnerships and referrals.
Key Responsibilities
Engage with corporate accounts to build long-term business relationships.
Meet HR, Admin, and leadership teams of corporate organizations to finalize and execute the annual/monthly corporate engagement calendar.
Plan and execute health camps, wellness programs, doctor talks, health awareness sessions, and employee engagement initiatives.
Promote the hospital's clinical specialties, preventive health check packages, and healthcare services to corporate clients.
Coordinate with internal departments (Medical, Operations, Nursing and Branding) to ensure seamless event execution.
Own event outcomes, participant feedback, and business conversions,



and submit periodic MIS reports.
Ensure timely follow-up with corporate clients to maximize referrals, repeat engagements, and current business opportunities.
Key Performance Indicators (KPIs)
Number of corporate meetings and new corporate tie-ups.
Percentage of events executed as per the approved calendar.
Number of health camps, wellness sessions, and awareness programs conducted.
Corporate referrals generated (OPD/IPD/Diagnostics/Health Check-ups).
Revenue generated from corporate accounts.
Client satisfaction and retention.
Timely submission of MIS and activity reports.
Qualifications & Experience
MBA/PGDM in Marketing preferred; Graduate with relevant experience may be considered.
4–8 years of experience in Corporate Marketing, Business Development, or Institutional Sales, preferably in the healthcare/hospital industry.

Key Competencies
Corporate Relationship Management
Business Development & Negotiation
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