Role Overview: We are looking for a dynamic and strategic Group Head – Media Planning & Buying to lead end-to-end media planning and execution for a portfolio of clients across brand mandates. This role requires a strong blend of client servicing, strategic thinking, and hands-on media expertise across digital platforms.
Media Planning and Buying
Act as the primary point of contact for key brand media clients
Understand client business goals and translate them into effective media strategies
Present media strategies, performance reports, and optimization plans to clients
Media Planning & Strategy
Develop integrated digital media plans across channels.
Align media strategies with both performance (ROI-driven) and branding (awareness & reach) objectives
Stay updated with platform innovations and incorporate them into planning
Lead the creation of AOPs, quarterly and monthly media roadmaps
Forecast spends, performance metrics, and growth opportunities
Work closely with platform teams for continuous optimization (bidding strategies, creatives, targeting, etc.)
Troubleshoot performance issues and implement corrective measures
Data Analysis & Reporting
Analyze campaign performance and derive actionable insights
Present data-driven recommendations to improve campaign effectiveness
8-9 years of experience in digital media planning & buying
~ Has worked on full funnel brand campaigns
~ Experience in handling both performance and brand campaigns
~ Strong analytical mindset with proficiency in Excel and reporting tools
~ About Omnicom Media:
Omnicom Media, an Omnicom (NYSE: OMC) Connected Capability, is the world’s largest global media management network. Powered by the Omni Intelligence Platform, Omnicom Media agencies leverage $73.5 billion in billings, 40,000+ specialists across 70+ markets, and the industry’s most powerful portfolio of Identity (Acxiom RealID™), Commerce (Flywheel), and Intelligence (Q™) assets to design agile Growth Ecosystems that
📌 Group Head (Bengaluru)
🏢 Interactive Avenues - Omnicom Media
📍 Bengaluru
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