Performance Marketing Lead — Real Estate (Google + Meta Ads)
- Location: Raipur, Chhattisgarh _(On-site)_
- Experience: 4-5 yrs preferred; 1+ Yr may also considered with solid real estate track record
- Employment Type: Full time
- Budget Ownership: ₹10,00,000 / month - ₹25,00,000 / month
- CTC: Fixed: ₹6.0 to ₹7.2 LPA Performance Variable: Up to ₹1.5 LPA
- Reports To: Founder & CEO
- Joining:Immediate Joiners Preferred

About Us

Digital Masterminds is a brand owned by OptiAI Entrepreneurial solutions (P) Limited is Central India’s leading AI-Powered Marketing Company for real estate industry. We run high-velocity paid media programs for developers and channel partners, with a strong bias for AI-led automation, creative testing, and measurable funnel outcomes.

The Role

We are hiring a Performance Marketing Lead to own end-to-end Google Ads and Meta Ads execution for our real estate clients. You will independently plan, deploy, optimise, and report on live ad accounts with monthly budgets of up to ₹10 lakh, with full accountability for CPL, lead quality,



and pipeline contribution.

This is a hands-on, KPI-driven role for someone who has scaled real estate ad accounts using the latest AI-powered features of Meta and Google — and can prove it with numbers.

Key Responsibilities

1. Campaign Strategy & Execution
- Build and execute paid media plans for real estate projects across Meta Ads Manager and Google Ads
- Structure campaigns by funnel stage (awareness → consideration → lead capture → retargeting)
- Set up tracking: Meta Pixel + Conversions API, Google Tag Manager, GA4, offline conversion uploads (critical for real estate sales-cycle attribution)

2. AI-Led Optimisation
- Deploy and optimise Meta Advantage+ Sales / Lead campaigns, Advantage+ Audiences, Advantage+ Creative:
- Run Google Performance Max, Demand Gen, and Smart Bidding with structured asset groups and audience signals
- Use AI-assisted creative generation and dynamic creative optimisation; design

📌 Performance Marketing Manager (Raipur)
🏢 OptiAI Entrepreneurial Solutions (P
📍 Raipur