Job Title: Creative Content Strategist - Ayurveda D2C Performance Marketing

Location: Mohali, Punjab (On-site, full time)

Salary: ₹25,000 - ₹50,000 per month (based on experience and proven track record)

Experience Required: 1-3 years in D2C creative strategy, performance marketing, or video content for e-commerce (Ayurveda/health/wellness niche preferred)

About the Role

We run a fast-moving Ayurveda e-commerce business that launches and scales multiple health products through Meta (Facebook/Instagram) ads. Our model thrives on high-volume creative testing combined with a strict quality filter—because we know that even one bad creative can burn through our testing budget.

We are looking for a Creative Content Strategist who doesn't just "edit" or "write" but understands what makes an Ayurveda ad convert. This person will be the gatekeeper of quality for all video and image creatives before they go live. You will work closely with our in-house team of video editors to turn raw footage into high-ROAS ad creatives.

If you have the eye for what stops a scrolling thumb,



what font colour works on a Neem face pack video, how many seconds before the product must appear, and why a testimonial format outperforms a talking-head—this role is for you.

Key Responsibilities

1. Creative Strategy & Quality Control
- Review every video/image creative produced by the editing team before it hits the ad account.
- Reject or send back creatives that do not meet quality standards, with clear, actionable feedback.

2. Performance-Driven Ideation
- Study competitor ads, market trends, and past campaign data to generate new creative concepts every week.
- Write briefs for the editing team that include: hook scripts, visual references, shot requirements, and mandatory ad elements.
- Work closely with the media buying team to understand what's working (CTR, ROAS, CPA) and feed those insights back into creative iteration.

3. Team Enablement & Playbook Building
- Gradually document you

📌 Senior Content Strategist (Sahibzada Ajit Singh Nagar)
🏢 livpal enterprises
📍 Sahibzada Ajit Singh Nagar