BFF Instant Food CompanyJob Description - National Sales ManagerPosition
National Sales Manager
Reporting To
Director - Sales / Managing Director
Location
Head Office (Ahmedabad) with extensive travel across India.
Employment Type
Full-Time
Job Objective
The National Sales Manager is responsible for developing and executing the Company's national sales strategy across Retail, General Trade, Modern Trade, HoReCa, Institutional, and E-commerce channels. The role is accountable for driving sales growth, expanding distribution networks, leading the national sales team, and achieving the Company's business objectives.
Key ResponsibilitiesSales Strategy & Business Development
- Develop and implement the national sales strategy aligned with the Company's business goals.
- Achieve monthly, quarterly, and annual sales targets across all business channels.
- Identify new business opportunities and expand market presence across India.
- Build long-term relationships with key customers, distributors, and channel partners.
Distribution Management
- Appoint and manage Super Stockists,
Distributors, and channel partners across assigned territories.
- Expand distribution reach and improve market penetration.
- Monitor distributor performance, inventory, and sales growth.
Channel Development
Drive business growth across:
- General Trade (GT)
- Up-to-date Trade (MT)
- Retail
- HoReCa
- Institutional Sales
- E-commerce
Sales Team Leadership
- Recruit, train, mentor, and lead Regional Sales Managers, Area Sales Managers, Sales Officers, and Sales Executives.
- Set performance objectives and monitor team productivity.
- Conduct regular business reviews and sales meetings.
- Guide the team to improve execution and market coverage.
Market Operations
- Conduct regular market visits across India.
- Monitor competitor activities, pricing, promotions, and market trends.
- Identify new product opportunities and customer requirements.
- Ensure excellent market execution and brand vis
📌 National Sales Manager (Ambawadi)
🏢 BFF
📍 Ambawadi