Roles & Responsibilities
- Manage social media presence.
- Analyze performance and contribute to marketing efficiency by identifying areas that must be addressed.
- Measure and report performance of every marketing campaign and assess against goals (ROI and KPIs).
- Identify the latest trends and insights and optimize strategies and performance.
- Create innovative and creative growth strategies.
- Develop, execute, and analyze experiments and conversion tests.
- Collaborate with other departments to optimize the user experience and improve results.
- Planning, monitoring, and assessing results.

Skills & Qualification
- Bachelor’s or Master’s degree
- Proven experience in the digital marketing industry (0-2 years)
- Experience in creating landing pages and optimizing user funnels.




- Understanding of websites and marketing analytics tools (Google Analytics, SEMRush, etc.)
- Working knowledge of ad serving tools.
- Experience in creating and optimizing PPC campaigns for all prominent search engines.
- Highly innovative and creative with experience in defining the target audience and developing engaging, motivating, and educating digital campaigns.
- Ability to develop and monitor campaign budget.
- Up-to-date with the latest trends and best practices in digital marketing.
- Should be positive in communication.

Job Category:Digital Marketing

Job Type:Full Time

Job Location:Trivandrum

📌 Digital Marketing Executive (Thiruvananthapuram)
🏢 Fresh Mind Ideas
📍 Thiruvananthapuram